PROBLEM:
Lynne was looking to update her website from the outdated version she had and wanted to showcase her writings.
- Outdated template website built on Homestead
- Not mobile responsive
- Difficult to make changes
- Wanted to showcase her writings.
SOLUTION:
Changing platforms was the first thing I talked to Lynne about. Creating a new website with Squarespace in order for her to make edits easily. Focusing on her writing to help with her overall SEO to be found for medical writing and having all the topics to showcase all of the writing she has done and available for new projects.
- New Squarespace website that is responsive for all size screens.
- Adding SEO Keywords for niche.
- Easy to use platform for Lynne to make changes frequently.
- Updating overall look and feel of her brand with new branding and logo.
A completely new website that showcases Lynne’s work and makes it easy for prospects to reach her for new projects.
Details
Business: Lynne Kolton Schneider, PhD.
Platform: Squarespace
Dr. Lynne Kolton Schneider is a freelance medical writer with more than 30 years of experience in the medical and healthcare communication fields. Over this time, she has developed more than 350+ projects/publications.
RESULTS:
Professional website with the added feature of a full directory with all of Lynne’s medical writings by therapeutic category and topic. The owner has the ability to maintain changes on easy to use platform.
