Website Case Study

Case Study Chamber of Commerce

 

PROBLEM:

Outdated website with no easy way to get accurate and paid memberships and event registrations.  Numerous people handling manual processes and waiting for a web designer to make updates when needed.  Not only was the website dull but it had no functions to help the chamber handle business.

  • Outdated WordPress website
  • Numerous steps and a manual process for membership tracking and management
  • Joining process was completely manual with requesting new members fill out a pdf sent to them.
  • New members were then manually added to the website.
  • Manually adding all members to MailChimp for newsletters.

 

 

SOLUTION:

A new WordPress website was created to match the chambers new branding.  Added a full membership registration setup including directory and event calendar to create an automated system.  

  • New WordPress website with responsive theme for mobile friendly use.
  • New branding with a new logo.
  • Membership management with real time updates of current, overdue and non member activity.
  • New member directory that members can edit and manage themselves.
  • Automated renewals for payments and email notifications of expiring memberships.
  • Event registration with the ability to offer different ticket prices based on membership levels.
  • Updates to member benefits with the ability to offer additional member services.
  • Automated the addition of new email addresses from membership to their current email marketing system.

 

 

“The original Parkland Chamber of Commerce website was out-dated and not very user-friendly. Thanks to Tiffany’s services, our new website has made it very simple for our members to register for events online, to pay for these events and their membership dues with credit cards (making the back-end bookkeeping hassle-free).”

Cindy Kaufman

Marketing Director, Parkland Chamber of Commerce

Details

Business: Parkland Chamber of Commerce
Platform: WordPress, Membershipworks
Website: www.parklandchamber.org

The Parkland Chamber of Commerce located in Parkland, FL is a business advocacy organization, with the purpose to improve the City’s businesses while promoting the civic and social interest of the community.

RESULTS:

Professional website with the ability to accept payments for events, register new members, track membership and have an inclusive member directory.

“Our old website was “stale” and did not have the functionality we needed. Our new website has much easier navigation and the ability to streamline our processes. The website looks elegant! I highly recommend Tiffany, she delivered a 1st rate product on schedule. She will deliver what she promises.”

Evan Wolk

Chairman of the Board 2015-2019, Parkland Chamber of Commerce

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